Just In
- 2 hrs ago Aditi Rao Hydari's 8 Tips for Glowing Skin: A Celebrity Skincare Routine Unveiled, Bonus Tips Included!
- 2 hrs ago April 2024 Health Horoscope: Know How This Month Will Affect Zodiac Signs In Terms Of Wellness
- 3 hrs ago Good Friday 2024: Wishes, Messages, Greetings, Texts, Images, Quotes, WhatsApp, And FB Status
- 11 hrs ago Aditi Rao Hydari Marries Siddharth, Exploring Heeramandi Star's Ethnic Style Statements, Bookmark Now!
Don't Miss
- Sports Rajasthan Royals Rising Star Riyan Parag's Redemption Story Takes Center Stage in IPL 2024
- Movies Krishna Mohini Promo: Fahmaan Khan- Debattama Saha's New Show Looks Promising, To REPLACE THIS Drama?
- Finance 1,190% Dividend Payout Soon: UBS Optimistic On Electrical Stock ABB, Recommends Buy For Rs 7,550 TP
- News Jailed Gangster-Turned-Politician Mukhtar Ansari Dies Of Heart Attack
- Automobiles Xiaomi SU7 Electric Car Launched – May End Apple Inc.
- Technology HONOR Pad 9 With Bluetooth Keyboard Up For Grabs At Rs 22,499 in India
- Education RSMSSB Junior Instructor Recruitment 2024; Apply online for 2500 Posts, Check out for more details
- Travel Explore Tamil Nadu's Diverse Wedding Venues
Go Green For Social Status
“Green purchases are often motivated by status. People want to be seen as being altruistic. Nothing communicates better than by buying green products that often cost more and are of lower quality but benefit the environment for everyone," says Vladas Griskevicius.
Going Green to Be Seen: Status, Reputation, and Conspicuous Conservation, might make people forgo luxury and comfort for a green item.
Researches have proved that when people shop alone online, they choose products that are luxurious and enhance comfort. But when under public eye, people prefer for green products increases because most people want to be seen as caring altruists.
But it's not only altruism that is driving people to buy green. It enhances their status too, because green products cost more than other products. This send the message that the person is so concerned about the environment that he doesn't mind spending more for it.
“A reputation for being a caring individual gives you status and prestige. When you publicly display your environmentally friendly nature, you send the signal that you care," concludes Griskevicius.
- pulseThe World's Tallest Married Couple
- pulseGet Eco-Friendly In Your Office
- decorFlooring Types Which Are Eco-Friendly
- hair careEco-Friendly Hair Care Tips
- pulseReduce Pollution In Seven Simple Ways
- shirdi sai babaShirdi Sai Baba Temple-Eco-friendly Cooking
- pulseCremation Diamond – An Eco Friendly Gem
- trends n styleGo Green With Algae Plastic
- lifeBio-Diesel Train Launched In Gujarat
- gardeningGenetically Modified Flowers To Have Long Lasting Aroma
- insyncThe Green Page Fashion Show
- decorA Green Home To Fight Global Warming!