The Unique Secret Behind Vacation Success!

Pulse

oi-Staff

By Staff

Monday, August 3, 2009, 18:09

A vacation is all for rejuvenating your positive spirits. You may consider the success of vacation with reference to your relaxed mood and refreshment. However, here you have to rethink again!

If you think that success of a vacation depends on experiencing positive emotions like feeling relaxed and refreshed, you need to rethink! Vacation satisfaction is “strongly influenced by travellers not feeling too tired and exhausted, not getting sick, not gaining weight, and not worrying about catching a disease" on their vacation. These are depended on an absence of negative emotions related to health and safety.

The above concept contradicts the general belief that leisure travel affects an individual"s life satisfaction through positive emotions related to health and safety. These emotions include “feeling relaxed, rested, and mentally re-charged after the trip, or feeling healthier because the trip required physical activity. The tourist satisfaction includes social life, family life, financial life, and arts and culture in addition to health and safety.

Financially, vacationers" satisfaction stemmed from “not running out of money during the trip, not returning with significant debt, and not spending on frivolous things." Rather than “feeling that the trip was well worth the money spent, spending money specifically saved for travel, or saving money through bargain hunting and thriftiness."

Marketing professor Joe Sirgy, of Virginia Tech's Pamplin College of Business conducted this study.