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Liquor Price in Tamil Nadu

Tamil Nadu is one of India's largest alcohol-consuming states, with retail liquor sales exclusively managed by the Tamil Nadu State Marketing Corporation (TASMAC). Established by the Government of Tamil Nadu, TASMAC operates thousands of retail outlets across the state and serves as the sole authorized distributor of alcoholic beverages. Consumers across Chennai, Coimbatore, Madurai, Tiruchirappal Read more...

Beer Prices in Tamil Nadu – 200ml, 250ml, 300ml, 325ml

Beer is among the most widely consumed alcoholic beverages in Tamil Nadu, particularly during summer months and festive seasons. From affordable strong beers to premium international lagers, TASMAC outlets stock a wide range of domestic and imported beer brands. Popular brands such as Kingfisher Strong, Tuborg Strong, Budweiser, Heineken, Carlsberg, and Corona continue to dominate sales across Che Read more...

Select Your Volume(ml):

325

500

650

Beer name	Volume	Price
10000 Volts Super Strong Beer	650 ml	₹ 150.00
Accord Gold Premium Lager Beer	650 ml	₹ 150.00
Amstel Premium Strong Beer	650 ml	₹ 180.00
Black Pearl Super Strong Beer	650 ml	₹ 140.00
Black Pearl Triple Super Strong Beer	650 ml 500 ml	₹ 170.00 ₹ 140.00
British Empire Ultra Premium Exclusive Beer	650 ml	₹ 150.00
Carlsberg Elephant Supreme Premium Beer	650 ml	₹ 170.00
Chennai King No.1 Super Strong Beer	650 ml	₹ 180.00
Foster's Original Premium Strong Beer	650 ml 325 ml	₹ 170.00 ₹ 90.00
Godfather The Legendary Super Strong Beer	650 ml 500 ml 325 ml	₹ 180.00 ₹ 160.00 ₹ 95.00
High Voltage Deluxe Super Strong Beer	650 ml	₹ 150.00
High Voltage Super Strong Beer	650 ml	₹ 140.00
Holandas Premium Super Strong Beer	650 ml	₹ 170.00
King Fisher Select Premium Beer	650 ml 650 ml	₹ 150.00 ₹ 150.00
King Fisher Superior Strong Beer	650 ml	₹ 150.00
Kingfisher Blue Special Strong Beer	650 ml 650 ml	₹ 170.00 ₹ 170.00
Kingfisher Classic Strong Beer	650 ml 650 ml	₹ 160.00 ₹ 160.00
Kingfisher Magnum Strong Beer	650 ml 650 ml	₹ 170.00 ₹ 170.00
Kolt Extra Strong Beer	650 ml 500 ml	₹ 150.00 ₹ 140.00
Rotal Accord Super Strong Beer	650 ml	₹ 160.00
Snj 10000 Super Strong Beer	650 ml	₹ 140.00
Snj 20000 Super Strong Beer	650 ml	₹ 150.00
Spiel Triple Strong Beer	650 ml 500 ml 325 ml	₹ 180.00 ₹ 150.00 ₹ 95.00
Stars & Premium Quality Strong Beer	650 ml 500 ml 325 ml	₹ 150.00 ₹ 140.00 ₹ 85.00
Sterrent Premium Quality Lager Beer	650 ml 500 ml 325 ml	₹ 170.00 ₹ 150.00 ₹ 90.00
Thunderbolt Supreme Strong Beer	650 ml 500 ml 325 ml	₹ 170.00 ₹ 150.00 ₹ 90.00
Tuborg Super Strong Premium Copenhagen Beer	650 ml 325 ml	₹ 170.00 ₹ 90.00
Zingaro Classic Strong Beer	650 ml 650 ml	₹ 160.00 ₹ 160.00
Zingaro Magnum Strong Beer	650 ml	₹ 150.00

Brandy Prices in Tamil Nadu – 50ml, 60ml, 90ml, 120ml

Brandy remains one of the highest-selling liquor categories in Tamil Nadu and consistently accounts for a significant share of TASMAC sales. Unlike many other states where whisky dominates, Tamil Nadu has historically maintained strong demand for brandy due to consumer preference and pricing accessibility. Popular brands such as Mansion House, Morpheus, Honey Bee, Old Admiral, and Courrier Napoleo Read more...

Select Your Volume(ml):

Brandy name	Volume	Price
1848 Premium Xo Brandy	1000 ml 1000 ml 750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 1330.00 ₹ 1330.00 ₹ 1000.00 ₹ 1000.00 ₹ 500.00 ₹ 500.00 ₹ 250.00 ₹ 250.00
Accord No.1 Brandy	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 680.00 ₹ 680.00 ₹ 340.00 ₹ 340.00 ₹ 170.00 ₹ 170.00
Accord's Premium French Brandy	375 ml 180 ml	₹ 400.00 ₹ 200.00
Age De Oak Vsop Premium Brandy	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 1340.00 ₹ 1320.00 ₹ 660.00 ₹ 660.00 ₹ 330.00 ₹ 330.00
All Gold Vsop Brandy	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Anaconda No.1 Extra Vsop Brandy	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Aristocrat Premium Vsop Brandy	750 ml 375 ml 180 ml	₹ 880.00 ₹ 440.00 ₹ 220.00
Bejois Napoleon Reserve Brandy	750 ml 375 ml 180 ml	₹ 800.00 ₹ 400.00 ₹ 200.00
Binnie's Deluxe Brandy	750 ml 375 ml 180 ml	₹ 560.00 ₹ 280.00 ₹ 140.00
Black & Gold Premium French Brandy Vsop	750 ml 375 ml 180 ml	₹ 1000.00 ₹ 500.00 ₹ 250.00
Black Cat Special Brandy	750 ml 375 ml 180 ml	₹ 560.00 ₹ 280.00 ₹ 140.00
Black Magic Superior Brandy	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Black Pearl Brandy	750 ml 375 ml 180 ml	₹ 560.00 ₹ 280.00 ₹ 140.00
Blender's Magic Vsop Brandy	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 840.00 ₹ 880.00 ₹ 420.00 ₹ 440.00 ₹ 210.00 ₹ 220.00
Bols Xo Excellence Brandy	750 ml 375 ml 180 ml	₹ 1080.00 ₹ 540.00 ₹ 270.00
Brigadier's No.1 Brandy	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Brihan's Superior Grape Brandy	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Brihans Napoleon Premium Brandy	750 ml 375 ml 180 ml	₹ 840.00 ₹ 420.00 ₹ 210.00
Capton Brandy	750 ml 375 ml 180 ml	₹ 560.00 ₹ 280.00 ₹ 140.00
Cardinal Grape Brandy	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Cardinal No.1 Vsop Premium Brandy	750 ml 375 ml 180 ml	₹ 840.00 ₹ 420.00 ₹ 210.00
Carte Royale Xo Premium Brandy	750 ml 375 ml 180 ml	₹ 920.00 ₹ 460.00 ₹ 230.00
Centurian French Vsop Brandy	750 ml 375 ml 180 ml	₹ 1080.00 ₹ 540.00 ₹ 270.00
Chevalier De Paris Xl Premium Brandy	750 ml 375 ml 180 ml	₹ 1000.00 ₹ 500.00 ₹ 250.00
Clovis Xo French Grape Brandy	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 1120.00 ₹ 1120.00 ₹ 560.00 ₹ 560.00 ₹ 280.00 ₹ 280.00
Copper Barrel Vsop Brandy	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 680.00 ₹ 680.00 ₹ 340.00 ₹ 340.00 ₹ 170.00 ₹ 170.00
Courrier Napoleon Ultra French Brandy	750 ml 375 ml 180 ml	₹ 960.00 ₹ 480.00 ₹ 240.00
Day Night Brandy	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Des Marquis Premium French Brandy	1000 ml 750 ml 375 ml 180 ml	₹ 1280.00 ₹ 1000.00 ₹ 500.00 ₹ 250.00
Diamond Brandy	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 560.00 ₹ 560.00 ₹ 280.00 ₹ 280.00 ₹ 140.00 ₹ 140.00
Elcanso Premium Deluxe V.s.o.p. Brandy	750 ml 375 ml 180 ml	₹ 880.00 ₹ 440.00 ₹ 220.00
Empees Napoleon Brandy	750 ml 375 ml 180 ml	₹ 800.00 ₹ 400.00 ₹ 200.00
Emperor Deluxe Brandy	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Enrica Platinum Reserve Xo Brandy	750 ml 375 ml 180 ml	₹ 1000.00 ₹ 500.00 ₹ 250.00
Enrica Premium French Brandy	750 ml 375 ml 180 ml	₹ 920.00 ₹ 460.00 ₹ 230.00
Enrica Vsop Select Brandy	750 ml 375 ml 180 ml	₹ 840.00 ₹ 420.00 ₹ 210.00
Evening Walker Super Fine Blended French Brandy	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 680.00 ₹ 680.00 ₹ 340.00 ₹ 340.00 ₹ 170.00 ₹ 170.00
Florence Xo Premium Brandy	750 ml 375 ml 180 ml	₹ 1120.00 ₹ 560.00 ₹ 280.00
French Xo Plus Premium Brandy	750 ml 375 ml 180 ml	₹ 800.00 ₹ 400.00 ₹ 200.00
Geo's Clovis Xo French Grape Brandy	750 ml 375 ml 180 ml	₹ 1120.00 ₹ 560.00 ₹ 280.00
Gold Finger Premium Brandy	750 ml 375 ml 180 ml	₹ 800.00 ₹ 400.00 ₹ 200.00
Golden Choice Deluxe Brandy	750 ml 375 ml 180 ml	₹ 560.00 ₹ 280.00 ₹ 140.00
Golden Eagle Doctor Brandy	750 ml 375 ml 180 ml	₹ 560.00 ₹ 280.00 ₹ 140.00
Golden Grape Ordinary Brandy	750 ml 375 ml 180 ml	₹ 560.00 ₹ 280.00 ₹ 140.00
Golden Vats No.1 Brandy	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Golden Xo No.1 Premium Brandy	750 ml 375 ml 180 ml	₹ 880.00 ₹ 440.00 ₹ 220.00
Henry X Special Reserve Brandy Xo	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 2680.00 ₹ 2680.00 ₹ 1340.00 ₹ 1340.00 ₹ 670.00 ₹ 670.00
Hobbs Xo French Brandy	750 ml 375 ml 180 ml	₹ 920.00 ₹ 460.00 ₹ 230.00
Hobsons Xr Pure French Grape Brandy	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 1840.00 ₹ 1840.00 ₹ 920.00 ₹ 920.00 ₹ 460.00 ₹ 460.00
Holandas Spanish Vsop Brandy	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 1040.00 ₹ 1040.00 ₹ 520.00 ₹ 520.00 ₹ 260.00 ₹ 260.00
Honey Bee Fine Brandy	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Honey Day Brandy	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 560.00 ₹ 560.00 ₹ 280.00 ₹ 280.00 ₹ 140.00 ₹ 140.00
Honey Day Deluxe Brandy	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 560.00 ₹ 560.00 ₹ 280.00 ₹ 280.00 ₹ 140.00 ₹ 140.00
Imperial Vs Reserve Brandy	750 ml 375 ml 180 ml	₹ 880.00 ₹ 440.00 ₹ 220.00
Imperial Xo French Premium Brandy	750 ml 375 ml 180 ml	₹ 880.00 ₹ 440.00 ₹ 220.00
Imperial's Express Special Brandy	1000 ml 750 ml 375 ml 180 ml	₹ 560.00 ₹ 560.00 ₹ 280.00 ₹ 140.00
Jet Brandy	750 ml 375 ml 180 ml	₹ 560.00 ₹ 280.00 ₹ 140.00
Kadamark Original Brandy	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Kals Napolean Ii Premium French Brandy	750 ml 375 ml 180 ml	₹ 840.00 ₹ 420.00 ₹ 210.00
King Louis Xiv Xo French Brandy	750 ml 375 ml 180 ml	₹ 1000.00 ₹ 500.00 ₹ 250.00
King Napoleon Xo Brandy	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 880.00 ₹ 840.00 ₹ 440.00 ₹ 420.00 ₹ 220.00 ₹ 210.00
Konige Fusion Vsop Premium Brandy	1000 ml 750 ml 375 ml 180 ml	₹ 1440.00 ₹ 1080.00 ₹ 540.00 ₹ 270.00
Kyron Premium Brandy	750 ml 375 ml 180 ml	₹ 1000.00 ₹ 500.00 ₹ 250.00
La Martine Vsop Premium Brandy	1000 ml 1000 ml 750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 1170.00 ₹ 1170.00 ₹ 880.00 ₹ 880.00 ₹ 440.00 ₹ 440.00 ₹ 220.00 ₹ 220.00
Le Charante Xo French Brandy	1000 ml 750 ml 375 ml 180 ml	₹ 1870.00 ₹ 1400.00 ₹ 700.00 ₹ 350.00
Louis Vernant Xo Blended Premium Brandy	750 ml 375 ml 180 ml	₹ 1080.00 ₹ 540.00 ₹ 270.00
Magnus Choice Vsop Brandy	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Mansion House Reserve Brandy	750 ml 375 ml 180 ml	₹ 1000.00 ₹ 500.00 ₹ 250.00
Marcel Xo French Brandy	750 ml 375 ml 180 ml	₹ 1000.00 ₹ 500.00 ₹ 250.00
Mc Lene Ordinary Brandy	750 ml 375 ml 180 ml	₹ 560.00 ₹ 280.00 ₹ 140.00
Mcdowell's Royal Vsop Brandy	750 ml 375 ml 180 ml	₹ 800.00 ₹ 400.00 ₹ 200.00
Mcdowell's Vsop Brandy	750 ml 375 ml 180 ml	₹ 800.00 ₹ 400.00 ₹ 200.00
Men's Club Deluxe Brandy	750 ml 375 ml 180 ml	₹ 560.00 ₹ 280.00 ₹ 140.00
Mgm Gold Reserve French Brandy	1000 ml 1000 ml 750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 1650.00 ₹ 1650.00 ₹ 310.00 ₹ 1050.00 ₹ 1240.00 ₹ 1240.00 ₹ 620.00 ₹ 620.00
Mgm Gold Vsop Premium Brandy	1000 ml 1000 ml 750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 1230.00 ₹ 1230.00 ₹ 230.00 ₹ 1230.00 ₹ 920.00 ₹ 920.00 ₹ 460.00 ₹ 460.00
Mgm No.1 Vsop Brandy	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 680.00 ₹ 680.00 ₹ 340.00 ₹ 340.00 ₹ 170.00 ₹ 170.00
Mgm Richman's No.1 Grape Brandy	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 840.00 ₹ 840.00 ₹ 420.00 ₹ 420.00 ₹ 210.00 ₹ 210.00
Missionary Monks Authentic Pure Xo Brandy	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 1080.00 ₹ 1080.00 ₹ 540.00 ₹ 540.00 ₹ 270.00 ₹ 270.00
Monitor Deluxe Brandy	750 ml 375 ml 180 ml	₹ 560.00 ₹ 280.00 ₹ 140.00
Morpheus Blue Xo + Brandy	750 ml 375 ml 180 ml	₹ 1400.00 ₹ 700.00 ₹ 350.00
Morpheus Xo Blended Premium Brandy	750 ml 375 ml 180 ml	₹ 1040.00 ₹ 520.00 ₹ 260.00
Night Owl Vsop Premium Brandy	1000 ml 750 ml 375 ml 180 ml	₹ 1070.00 ₹ 800.00 ₹ 400.00 ₹ 200.00
No.1 Mc Dowell's Fine Brandy	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Officer's Choice No.1 Classic Brandy	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Old Admiral Select Vsop Brandy	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Old Chef Deluxe Brandy	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 560.00 ₹ 560.00 ₹ 280.00 ₹ 280.00 ₹ 140.00 ₹ 140.00
Old Marina Vsop Superior Brandy	750 ml 375 ml 180 ml	₹ 920.00 ₹ 460.00 ₹ 230.00
Old Napoleon Vsop Deluxe Brandy	750 ml 375 ml 180 ml	₹ 800.00 ₹ 400.00 ₹ 200.00
Old Secret Brandy	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Roman Castle Grape Brandy	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Royal Accord Blue Xr French Brandy	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 1000.00 ₹ 1000.00 ₹ 500.00 ₹ 500.00 ₹ 250.00 ₹ 250.00
Royal Accord Pre Gold French Brandy	750 ml 375 ml 180 ml	₹ 880.00 ₹ 440.00 ₹ 220.00
Royal Accord Pre.gold French Brandy	750 ml 375 ml 180 ml	₹ 880.00 ₹ 440.00 ₹ 220.00
Royal Napoleon Vsop Brandy	750 ml 375 ml 180 ml	₹ 840.00 ₹ 420.00 ₹ 210.00
Royal Palace Premium Blended Brandy	750 ml 375 ml 180 ml	₹ 880.00 ₹ 440.00 ₹ 220.00
Saint Louis French Brandy	750 ml 375 ml 180 ml	₹ 1080.00 ₹ 540.00 ₹ 270.00
Sea Breeze Brandy	750 ml 375 ml 180 ml	₹ 800.00 ₹ 400.00 ₹ 200.00
Seamen's Pride Classic Brandy	750 ml 375 ml 180 ml	₹ 560.00 ₹ 280.00 ₹ 140.00
Signout Premium Classic Brandy	750 ml 375 ml 180 ml	₹ 1320.00 ₹ 660.00 ₹ 330.00
Snj No.1 Super Strong Brandy	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 680.00 ₹ 680.00 ₹ 340.00 ₹ 340.00 ₹ 170.00 ₹ 170.00
Snj No.1 Xo Strong Brandy	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Snj Vsop Premium French Brandy	750 ml 375 ml 180 ml	₹ 960.00 ₹ 480.00 ₹ 240.00
Sparta Vsop French Brandy	1000 ml 750 ml 375 ml 180 ml	₹ 1230.00 ₹ 920.00 ₹ 460.00 ₹ 230.00
Special Appointment Deluxe Brandy	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 800.00 ₹ 800.00 ₹ 400.00 ₹ 400.00 ₹ 200.00 ₹ 200.00
The Dutchman Exclusive Premium Brandy	750 ml 375 ml 180 ml	₹ 880.00 ₹ 440.00 ₹ 220.00
Ti's Mansion House Ultra French Brandy	750 ml 375 ml 180 ml	₹ 880.00 ₹ 440.00 ₹ 220.00
Top Star Special Brandy	750 ml 375 ml 180 ml	₹ 560.00 ₹ 280.00 ₹ 140.00
Triple Crown Vsop Brandy	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Tropicana Vsop Brandy	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Vasco 1498 Premium Brandy	750 ml 375 ml 180 ml	₹ 1000.00 ₹ 500.00 ₹ 250.00
Vorion No.1 Indian Brandy	750 ml 375 ml 180 ml	₹ 560.00 ₹ 280.00 ₹ 140.00
Vsop Exshaw Gold Brandy	750 ml 375 ml 180 ml	₹ 880.00 ₹ 440.00 ₹ 220.00
Wonderland Special Vsop Brandy	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 800.00 ₹ 800.00 ₹ 400.00 ₹ 400.00 ₹ 200.00 ₹ 200.00

Gin Prices in Tamil Nadu – 20ml, 50ml, 60ml, 90ml

The popularity of gin has increased rapidly among younger consumers and cocktail enthusiasts in Tamil Nadu, particularly in metropolitan cities such as Chennai and Coimbatore. Premium Indian craft gins and imported brands have expanded shelf presence at TASMAC Elite stores. From affordable domestic labels to international brands such as Bombay Sapphire, Tanqueray, and Gordon's, consumers now enjoy Read more...

Select Your Volume(ml):

Gin name	Volume	Price
Diamond Ordinary Gin	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 140.00 ₹ 560.00 ₹ 560.00 ₹ 280.00 ₹ 280.00 ₹ 140.00
Foster's Original Premium Strong Heer	500 ml	₹ 160.00
Hichki Gin	750 ml 180 ml	₹ 1240.00 ₹ 310.00

Rum Prices in Tamil Nadu – 50ml, 60ml, 90ml, 100ml

Rum enjoys a loyal customer base throughout Tamil Nadu, especially among budget-conscious and mid-range consumers. Available in dark, white, and spiced variants, rum continues to be one of the state's strongest-selling spirit categories. Brands such as Old Monk, Bacardi White, McDowell's Celebration Rum, and Captain Morgan maintain strong sales across urban and rural markets. The table below lists Read more...

Select Your Volume(ml):

Rum name	Volume	Price
Ancient Cask Premium Xxx Rum	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 1040.00 ₹ 1040.00 ₹ 520.00 ₹ 520.00 ₹ 260.00 ₹ 260.00
Arabian Night Reserve Premium 30 Rum	750 ml 375 ml 180 ml	₹ 840.00 ₹ 420.00 ₹ 210.00
Arabian Pride Deluxe Xxx Rum	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 560.00 ₹ 560.00 ₹ 280.00 ₹ 280.00 ₹ 140.00 ₹ 140.00
Aspira Berry Blast Rum	750 ml 375 ml 180 ml	₹ 1000.00 ₹ 500.00 ₹ 250.00
Aspira Lemon Twist Rum	750 ml 375 ml 180 ml	₹ 1000.00 ₹ 500.00 ₹ 250.00
Bacardi Apple-original Apple Rum	750 ml 375 ml 180 ml	₹ 1080.00 ₹ 540.00 ₹ 270.00
Bacardi Black Original Premium Crafted Rum	750 ml 375 ml 180 ml	₹ 1120.00 ₹ 560.00 ₹ 280.00
Bacardi Classic Superior Rum	750 ml 375 ml 180 ml	₹ 1080.00 ₹ 540.00 ₹ 270.00
Bacardi Limon-original Citrus Rum	750 ml 375 ml 180 ml	₹ 1080.00 ₹ 540.00 ₹ 270.00
Black Pearl Xxx Rum	750 ml 375 ml 180 ml	₹ 560.00 ₹ 280.00 ₹ 140.00
Capton Rum	750 ml 375 ml 180 ml	₹ 560.00 ₹ 280.00 ₹ 140.00
Caribbean Kick Xxx Rum	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Carribean Kick Xxx Rum	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Classic Grandee Premium Rum	750 ml 375 ml 180 ml	₹ 800.00 ₹ 400.00 ₹ 200.00
Copper Barrel Deluxe Xxx Rum	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Diamond Xxx Rum	1000 ml 1000 ml 750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 750.00 ₹ 750.00 ₹ 750.00 ₹ 140.00 ₹ 560.00 ₹ 560.00 ₹ 140.00 ₹ 280.00
El Canso Dark Xxx Rum	750 ml 375 ml 180 ml	₹ 800.00 ₹ 400.00 ₹ 200.00
Enrica Old Indie Classic Dark Rum	750 ml 375 ml 180 ml	₹ 880.00 ₹ 440.00 ₹ 220.00
Gold Maker White Med Rum	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Imperial's Express Special Xxx Rum	1000 ml 750 ml 375 ml 180 ml	₹ 560.00 ₹ 560.00 ₹ 280.00 ₹ 140.00
Jet Select Xxx Rum	750 ml 375 ml 180 ml	₹ 560.00 ₹ 280.00 ₹ 140.00
Mcd. Rare Old Cask Xxx Rum	750 ml 375 ml 180 ml	₹ 800.00 ₹ 400.00 ₹ 200.00
Mcdowell Celebration Premium Rum	750 ml 375 ml 180 ml	₹ 800.00 ₹ 400.00 ₹ 200.00
Mgm Richman's Deluxe Xxx Rum	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 800.00 ₹ 800.00 ₹ 400.00 ₹ 400.00 ₹ 200.00 ₹ 200.00
Mgm White Medium Rum	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 680.00 ₹ 680.00 ₹ 340.00 ₹ 340.00 ₹ 170.00 ₹ 170.00
Niagara Lemon Super Premium Rum	750 ml 375 ml 180 ml	₹ 960.00 ₹ 480.00 ₹ 240.00
Oak Vat Matured Rum	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Old Chef Strong Xxx Rum	750 ml 375 ml 180 ml	₹ 560.00 ₹ 280.00 ₹ 140.00
Old King Xxxx Rum	750 ml 375 ml 180 ml	₹ 560.00 ₹ 280.00 ₹ 140.00
Old Monk Deluxe Rum	750 ml 375 ml 180 ml	₹ 560.00 ₹ 280.00 ₹ 140.00
Old Monk Gold Reserve Premium Rum	750 ml 375 ml 180 ml	₹ 840.00 ₹ 420.00 ₹ 210.00
Old Monk Gold Reserve Super Premium Rum	750 ml 375 ml 180 ml	₹ 920.00 ₹ 460.00 ₹ 230.00
Old Monk Lemon Original Citrus Rum	750 ml 375 ml 180 ml	₹ 1000.00 ₹ 500.00 ₹ 250.00
Old Monk Premium Xxx Rum	750 ml 375 ml 180 ml	₹ 800.00 ₹ 400.00 ₹ 200.00
Old Monster Xxx Rum	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 560.00 ₹ 560.00 ₹ 280.00 ₹ 280.00 ₹ 140.00 ₹ 140.00
Old Secret Xxx Rum	750 ml 375 ml 180 ml	₹ 560.00 ₹ 280.00 ₹ 140.00
One Man Army Xxx Rum	750 ml 375 ml 180 ml	₹ 560.00 ₹ 280.00 ₹ 140.00
Role Model Superior Dark Rum	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Safl Super Star Xxx Rum	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 500.00 ₹ 560.00 ₹ 280.00 ₹ 280.00 ₹ 140.00 ₹ 140.00
Stallion Stride Dark Rum	750 ml 375 ml 180 ml	₹ 800.00 ₹ 400.00 ₹ 200.00
Top Star Strong Xxx Rum	750 ml 375 ml 180 ml	₹ 560.00 ₹ 280.00 ₹ 140.00
Vorion No.1 Indian Classic Xxx Rum	750 ml 375 ml 180 ml	₹ 560.00 ₹ 280.00 ₹ 140.00

Vodka Prices in Tamil Nadu – 50ml, 60ml, 90ml, 100ml

Vodka has become increasingly popular among Tamil Nadu's urban population due to its versatility and use in cocktails. Available in both flavored and unflavored variants, the category spans affordable domestic brands such as Romanov and Magic Moments to premium imports such as Absolut, Grey Goose, and Belvedere. The table below provides the latest vodka prices available across Tamil Nadu.

Select Your Volume(ml):

Vodka name	Volume	Price
Accord's Fine Distilled Orange Vodka	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 680.00 ₹ 680.00 ₹ 340.00 ₹ 340.00 ₹ 170.00 ₹ 170.00
Activator Vanilla Vodka	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Arizona Premium Apple Vodka	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Asio Triple Select Vodka	1000 ml 750 ml 375 ml 180 ml	₹ 1490.00 ₹ 1120.00 ₹ 560.00 ₹ 280.00
Eristoff Triple Distilled Premium Vodka	750 ml 375 ml 180 ml	₹ 1000.00 ₹ 500.00 ₹ 250.00
Juno Fine Orange Vodka	750 ml 375 ml 180 ml	₹ 1120.00 ₹ 560.00 ₹ 280.00
Juno Pure Distilled Vodka	750 ml 375 ml 180 ml	₹ 1040.00 ₹ 520.00 ₹ 260.00
Juno Superior Pink Vodka	750 ml 375 ml 180 ml	₹ 1120.00 ₹ 560.00 ₹ 280.00
Magic Moments Premium Apple Vodka	750 ml 375 ml 180 ml	₹ 1040.00 ₹ 520.00 ₹ 260.00
Magic Moments Premium Chocolate Vodka	750 ml 375 ml 180 ml	₹ 1000.00 ₹ 500.00 ₹ 250.00
Magic Moments Premium Grain Vodka	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 920.00 ₹ 920.00 ₹ 460.00 ₹ 460.00 ₹ 230.00 ₹ 230.00
Mgm Apple Medium Vodka	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 680.00 ₹ 600.00 ₹ 340.00 ₹ 340.00 ₹ 170.00 ₹ 170.00
Mgm Medium Vodka	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Mgm Orange Medium Vodka	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 680.00 ₹ 600.00 ₹ 340.00 ₹ 340.00 ₹ 170.00 ₹ 170.00
Mom Medium Vodka	750 ml 375 ml 180 ml	₹ 630.00 ₹ 340.00 ₹ 170.00
Power Apple Vodka	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Power Orange Vodka	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Sipping Spirits Resolute Pink Vodka Grandis Blue Ultra Premium	750 ml 375 ml 180 ml	₹ 1240.00 ₹ 620.00 ₹ 310.00
Trendy Vodka Wassups	750 ml 375 ml 180 ml	₹ 1080.00 ₹ 540.00 ₹ 270.00
Vodka Blue Premium	750 ml 375 ml 180 ml	₹ 1040.00 ₹ 520.00 ₹ 260.00
Vodka Spice Premium	750 ml 375 ml 180 ml	₹ 1040.00 ₹ 520.00 ₹ 260.00

Whisky Prices in Tamil Nadu – 50ml, 60ml, 90ml, 100ml

Whisky is one of the largest revenue-generating liquor categories in Tamil Nadu and remains the preferred spirit among millions of consumers statewide. The state offers a broad selection of Indian Made Foreign Liquor (IMFL), premium blended whiskies, Scotch whiskies, and imported single malts. Popular brands include McDowell's No.1, Royal Stag, Imperial Blue, Officer's Choice, Blenders Pride, Sign Read more...

Select Your Volume(ml):

Whisky name	Volume	Price
1848 Premium Grain Whisky	750 ml 375 ml 180 ml	₹ 1040.00 ₹ 520.00 ₹ 260.00
Accord No.1 Blended Whisky	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 680.00 ₹ 680.00 ₹ 340.00 ₹ 340.00 ₹ 170.00 ₹ 170.00
After Dark Fine Grain Whisky	750 ml 375 ml 180 ml	₹ 1120.00 ₹ 560.00 ₹ 280.00
Antiquity Blue Super Premium Whisky	750 ml 375 ml 180 ml	₹ 1400.00 ₹ 700.00 ₹ 350.00
Bagpiper Gold Rare Whisky	750 ml 375 ml 180 ml	₹ 840.00 ₹ 420.00 ₹ 210.00
Bagpiper Medium Whisky	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Brigadier's No.1 Deluxe Whisky	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Brihans Premium Whisky	750 ml 375 ml 180 ml	₹ 800.00 ₹ 400.00 ₹ 200.00
Cardinal No.1 Whisky	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Club Royal Whisky	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Cosmopolitan Medium Whisky	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Diamond Whisky	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 560.00 ₹ 560.00 ₹ 280.00 ₹ 280.00 ₹ 140.00 ₹ 140.00
Empees Premium Gold Why	750 ml 375 ml 180 ml	₹ 800.00 ₹ 400.00 ₹ 200.00
Honey Day Super Fine Whisky	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 560.00 ₹ 560.00 ₹ 280.00 ₹ 280.00 ₹ 140.00 ₹ 140.00
Mcd. Vintage Gold Blended Malt Whisky	1000 ml 750 ml 375 ml 180 ml	₹ 1230.00 ₹ 230.00 ₹ 920.00 ₹ 460.00
Mcdowell's Century Whisky	750 ml 375 ml 180 ml	₹ 840.00 ₹ 420.00 ₹ 210.00
Mcdowell's Green Label Whisky	750 ml 375 ml 180 ml	₹ 800.00 ₹ 400.00 ₹ 200.00
Mcdowell's No.1 Reserve Pre. Whisky	750 ml 375 ml 180 ml	₹ 880.00 ₹ 440.00 ₹ 220.00
Mgm Indian Challenge Premium Whisky	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 1040.00 ₹ 1040.00 ₹ 520.00 ₹ 520.00 ₹ 260.00 ₹ 260.00
Officer's Choice Classic Whisky	750 ml 375 ml 180 ml	₹ 680.00 ₹ 340.00 ₹ 170.00
Peter Scot Premium Malt Whisky	750 ml 375 ml 180 ml	₹ 1400.00 ₹ 700.00 ₹ 350.00
Royal Challenge Deluxe Whisky	1000 ml 750 ml 375 ml 180 ml	₹ 1390.00 ₹ 260.00 ₹ 1040.00 ₹ 520.00
Safl Super Star Why	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 560.00 ₹ 560.00 ₹ 280.00 ₹ 200.00 ₹ 140.00 ₹ 140.00
Scottish Royal Finest Blended Scotch Whisky	750 ml 750 ml 375 ml 375 ml 180 ml 180 ml	₹ 1040.00 ₹ 1040.00 ₹ 520.00 ₹ 520.00 ₹ 260.00 ₹ 260.00
Signature Rare Premium Whisky	1000 ml 750 ml 375 ml 180 ml	₹ 1390.00 ₹ 260.00 ₹ 1040.00 ₹ 520.00

Wine Prices in Tamil Nadu – 40ml, 50ml, 57ml, 60ml

Wine consumption in Tamil Nadu has steadily increased due to changing lifestyles, growing health awareness, and rising demand among younger consumers. TASMAC Elite stores stock a variety of domestic and imported wines, including red, white, rosé, sparkling, and dessert wines. Premium hospitality establishments across Chennai and Coimbatore have also contributed to the category's growth. The table Read more...

Select Your Volume(ml):

180

375

750

Wine name	Volume	Price
British Empire Premium Matured Brandy	750 ml 375 ml 180 ml	₹ 1080.00 ₹ 540.00 ₹ 270.00
Grappe Reserva Very Special Premium French Grape Brandy	750 ml 375 ml 180 ml	₹ 1240.00 ₹ 620.00 ₹ 310.00
Joy Of Franc Vsop Deluxe Brandy	750 ml 375 ml 180 ml	₹ 880.00 ₹ 440.00 ₹ 220.00

Others Prices in Tamil Nadu - 180ml,325ml,375ml,500ml

In addition to the well-known liquor types, there exists a diverse range of lesser-known and specialty spirits that capture the imagination of adventurous drinkers. These "speciality drinks" encompass unique concoctions, rare liqueurs, and indigenous spirits from various regions, offering an exciting exploration for those seeking new and unconventional taste experiences in the world of spirits. On Read more...

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Others name	Volume	Price
British Empire Premium Super Strong Deer	650 ml	₹ 170.00
British Fimpire 100% Malt Super Strong Reor	650 ml 500 ml 325 ml	₹ 210.00 ₹ 190.00 ₹ 110.00
Kolt Premium Strong Reer	650 ml	₹ 150.00
Monitor Word 3d Gold Room	750 ml 375 ml 180 ml	₹ 560.00 ₹ 280.00 ₹ 140.00
Safl Super Star Bdy	750 ml 375 ml 180 ml	₹ 560.00 ₹ 280.00 ₹ 140.00
Safl Super Star Boy	750 ml 375 ml 180 ml	₹ 560.00 ₹ 280.00 ₹ 140.00
Snj 10000 Deluxe Super Strong Heer	650 ml	₹ 160.00

How to Read a Liquor Label and Verify MRP in Tamil Nadu

Every alcohol bottle legally sold in Tamil Nadu carries important information that consumers should understand before purchase. The bottle label includes the Maximum Retail Price (MRP), batch number, alcohol content (ABV), manufacturer information, import details (if applicable), and excise approval markings. TASMAC-issued stock also carries official excise verification stickers and tax compliance labels.
Consumers should always ensure that the bottle seal remains intact and verify the printed MRP before making a purchase. A missing hologram, tampered seal, or altered label may indicate counterfeit or illegally sourced liquor. Checking these details helps ensure authenticity and protects consumers from overcharging.

Tamil Nadu Liquor Home Delivery – Rules, Apps and Availability in 2026

Home delivery of alcohol remains a topic of ongoing discussion in Tamil Nadu. Unlike certain Indian states that have implemented limited delivery systems, Tamil Nadu continues to rely primarily on physical retail sales through TASMAC outlets. Any future implementation of online ordering or home delivery services would require approval from both TASMAC and the Tamil Nadu Prohibition and Excise Department.
Consumers should rely only on officially authorized channels and avoid unlicensed online sellers claiming to provide alcohol delivery services within the state.

Impact of Tamil Nadu State Budget 2026 on Liquor Prices

The Tamil Nadu State Budget directly influences alcohol pricing through revisions in excise duty, VAT, import duties, and TASMAC retail margins. Because liquor taxation remains one of the state's largest sources of revenue, annual budget announcements are closely watched by both consumers and the alcohol industry.
Historically, increases in excise duty have resulted in higher retail prices across whisky, brandy, rum, vodka, and imported liquor categories. Premium imported spirits typically experience the largest price increases due to compounded taxation structures.

Difference Between IMFL and Craft Liquor Prices in Tamil Nadu

Tamil Nadu's alcohol market is dominated by IMFL products that are produced at scale and distributed through TASMAC's extensive retail network. These brands remain affordable and accessible across all income groups.
Craft spirits, imported products, premium gins, boutique whiskies, and small-batch liquors occupy the higher end of the market. Available primarily through TASMAC Elite stores and luxury hospitality venues, these products often cost two to five times more than standard IMFL brands due to lower production volumes, premium ingredients, and import duties.

Tamil Nadu Prohibition and Excise Department – Role in Regulating Liquor Prices and Licensing

The Tamil Nadu Prohibition and Excise Department is the primary regulatory authority overseeing the production, distribution, and retail of alcohol across the state. Working in conjunction with TASMAC, the department sets excise duty structures, approves MRP revisions, and issues licences to manufacturers, distributors, hotels, and restaurants. It enforces compliance with the Tamil Nadu Prohibition Act and conducts regular inspections to prevent illicit liquor trade. The department also coordinates state-level awareness campaigns on responsible drinking and oversees government-run de-addiction programmes, making it central to both the commercial and public health dimensions of alcohol regulation in Tamil Nadu.

Dry Days in Tamil Nadu 2026 – Complete List of Days When Liquor Shops Are Closed

TASMAC outlets across Tamil Nadu observe mandatory dry days on national holidays and state-designated dates. In 2026, dry days include Republic Day (January 26), Independence Day (August 15), Gandhi Jayanti (October 2), and Tamil Nadu Dr. Ambedkar Law Day. Additional dry days are declared during election polling dates, as notified by the Election Commission. Local dry days may also apply during district-level events and religious occasions. Consumers are advised to check with their nearest TASMAC outlet for state government notifications closer to each date.

Date	Day	Occasion / Reason	Remarks
15 Jan 2026	Thursday	Pongal	Major harvest festival; dry day observed statewide
26 Jan 2026	Monday	Republic Day (National)	Nationwide dry day
14 Apr 2026	Tuesday	Tamil New Year (Puthandu)	Major state festival; dry day observed
3 Apr 2026	Friday	Good Friday	Widely observed dry day in Tamil Nadu
15 Aug 2026	Saturday	Independence Day	Nationwide dry day
2 Oct 2026	Friday	Gandhi Jayanti	Nationwide dry day
1 Nov 2026	Sunday	Diwali	Dry day observed in the state

Liquor Tourism in Tamil Nadu – Popular Distilleries and Breweries to Visit

Tamil Nadu's liquor tourism landscape is centred primarily around Chennai's growing craft brewery scene, with establishments like Toit and Medusa offering in-house brewed beer alongside food. Coimbatore has also seen brewery restaurants gain popularity among urban consumers. On the distillery front, large-scale IMFL production facilities operate across Chennai, Tiruvallur, and Tirunelveli districts, though public tours remain limited. Visitors interested in artisanal beverage experiences can explore fruit wine producers in the Kodaikanal region, making Tamil Nadu a gradually evolving destination for craft beverage enthusiasts across South India.

Place / Facility	Type	Location	Best Time / Tips
Empee Distilleries	IMFL Distillery	Chennai	Large-scale facility; industrial visits by prior appointment only.
Cauvery Distilleries	Distillery	Salem	Appointment required; weekday visits preferred.
Pals Distillery	IMFL Distillery	Chennai	Prior appointment required; Oct–Feb best season.
Stark Brewing Co.	Craft Brewery	Chennai	Walk-in taproom; evenings and weekends for best experience.
Vapour Pub & Brewery	Microbrewery	Chennai	Walk-in friendly; try fresh craft pours; evenings recommended.

Most Popular Liquor Brands in Tamil Nadu – Top Selling Beer, Whisky, Rum and More

Tamil Nadu's liquor market, distributed exclusively through TASMAC outlets, is dominated by a distinct set of brands that reflect the state's strong regional preferences. Brandy and whisky lead consumption by volume, followed by beer, rum, and vodka.
In the whisky segment, McDowell's No.1, Royal Stag, and Imperial Blue are consistent top sellers across urban and semi-urban outlets. Officer's Choice and Original Choice also command strong loyalty in the value segment.
Brandy is uniquely prominent in Tamil Nadu compared to most other Indian states. Honey Bee, Old Admiral, and McDowell's No.1 Brandy are perennial bestsellers, with Mansion House Brandy also maintaining a steady consumer base across districts.
In beer, Kingfisher Strong, Kingfisher Premium, and Haywards 5000 dominate volume sales. Royal Challenge and Carlsberg have gained ground in urban markets, while Kf Ultra appeals to the premium segment.
Old Monk continues to lead rum sales statewide, with McDowell's Rum as a close competitor. In vodka, Magic Moments and Romanov hold the largest share of TASMAC sales.
These brands collectively account for the majority of TASMAC's daily transaction volume across Tamil Nadu's over 5,000 retail outlets.

Liquor Price Trends in Tamil Nadu – How Alcohol Rates Have Changed Over the Last 5 Years

Liquor prices in Tamil Nadu have witnessed a steady upward trajectory over the past five years, shaped by a combination of state excise policy revisions, TASMAC margin adjustments, inflationary pressures on raw materials, and periodic changes to import duties on foreign-made spirits. Unlike states where private retail competes on pricing, Tamil Nadu's state-controlled distribution model through TASMAC means that price revisions are centralised, uniform across outlets, and implemented through government orders rather than market forces.
Excise Revisions and State Policy
The Tamil Nadu government has revised excise duties on Indian Made Foreign Liquor (IMFL) and beer on multiple occasions since 2020, primarily as a revenue-generation measure. Significant upward revisions were implemented in 2021 and again in 2023, with the state government hiking duties on premium and semi-premium IMFL categories by 10–15% in each cycle. These revisions directly translated into shelf price increases at TASMAC outlets, with consumers absorbing the full impact given the absence of competitive retail alternatives. Tamil Nadu's excise revenue from TASMAC consistently ranks among the top three revenue sources for the state budget, giving the government strong fiscal incentive to periodically calibrate duty structures upward.
TASMAC Margin Increases
Beyond excise duties, TASMAC itself has revised its retail margins on select categories over the review period. Margins on premium whisky and imported spirits saw the most notable increases, as demand in the semi-urban and urban markets for higher-end products continued to grow even as overall volume sales fluctuated. TASMAC margin revisions are typically bundled with broader price list updates and do not follow a fixed annual schedule, making price changes less predictable for consumers compared to states with routine annual excise budgets.
Inflation and Raw Material Costs
Inflation has played a significant underlying role in pushing liquor prices higher across all categories. The cost of key inputs — ENA (Extra Neutral Alcohol) derived from sugarcane molasses, glass bottles, labels, and corrugated packaging — all rose sharply between 2021 and 2023 in the wake of global supply chain disruptions and domestic inflationary cycles. Sugarcane procurement prices in Tamil Nadu and neighbouring states directly influence the cost of molasses-based spirits, affecting brandy production costs in particular. Manufacturers passed a portion of these input cost increases to TASMAC through revised ex-distillery prices, which were subsequently reflected in MRP revisions at retail.
Import Duty Changes and Foreign Spirits
Imported spirits available through select TASMAC premium outlets and hotel channels have seen price increases linked to changes in basic customs duty and additional levies applied at the national level. While the bulk of Tamil Nadu's liquor market is served by domestically produced IMFL, the premium end of the market — single malts, imported wines, and premium blended Scotch — has been particularly sensitive to exchange rate movements and import duty adjustments. The depreciation of the Indian rupee against the pound sterling and euro over this period has added a further layer of cost pressure on imported categories.
Whisky Price Trends
Whisky remains the dominant spirit category in Tamil Nadu by both volume and value. Regular and semi-premium whisky brands — which account for the bulk of TASMAC sales — have seen price increases of approximately 20–30% over the five-year period when cumulative revisions are accounted for. Premium domestic whiskies and semi-premium IMFL brands in the ₹700–₹1,500 range have recorded the steepest absolute price rises, while economy segment brands have seen more modest increases as the state has historically been cautious about pricing out the largest consumer base.
Brandy Price Trends
Tamil Nadu is one of India's largest brandy markets, with grape-based and molasses-based brandy brands commanding strong regional loyalty. Brandy prices have increased steadily, driven by rising ENA costs and periodic excise revisions. Popular mid-range brandy brands that were priced between ₹200–₹400 in 2020 have largely moved into the ₹300–₹550 range by 2024–25, representing increases of 25–35% over the period. Premium brandy segments have seen comparatively sharper increases.
Beer Price Trends
Beer pricing in Tamil Nadu has followed a similar upward trend, though increases have been somewhat more moderate in percentage terms compared to IMFL. Key cost drivers include rising glass bottle prices, increased malt and hop input costs, and freight expenses. Standard 650ml strong beer brands that were priced around ₹130–₹160 in 2020 have moved to the ₹160–₹200 range in most revisions through 2024–25. Premium and craft beer options available through TASMAC's limited premium product range have seen sharper increases reflective of both import cost pressures and positioning adjustments.
Overall, Tamil Nadu consumers have experienced a cumulative price increase of roughly 25–35% across most liquor categories over the last five years, with premium segments seeing steeper rises and economy segments seeing relatively cushioned increases as TASMAC balances revenue targets with accessibility considerations.

Difference Between TASMAC Shop, Bar and Hotel Liquor Prices in Tamil Nadu

Liquor prices in Tamil Nadu vary depending on the point of purchase. At TASMAC retail outlets, alcohol is sold at the government-fixed MRP, making it the most affordable option for consumers. Licensed bars and tasmac-attached permit rooms typically charge a service premium over MRP, covering establishment costs and applicable licence fees. Star hotels, restaurants, and standalone bars operating under FL-2 and FL-3 licences set their own serving prices, which can be significantly higher — often two to three times the TASMAC retail rate for the same brand. Consumers should note that only TASMAC outlets are authorised for sealed bottle retail sales across Tamil Nadu.

Responsible Drinking Guidelines and Alcohol Awareness in Tamil Nadu

Responsible drinking is an important public health priority that the Tamil Nadu state government and health authorities actively promote through awareness campaigns, signage at TASMAC outlets, and community outreach programmes. While alcohol consumption is legal for individuals aged 21 and above in Tamil Nadu, understanding safe consumption limits and associated health risks is essential for every drinker.
The World Health Organization defines a standard drink as one containing approximately 10 grams of pure alcohol — equivalent to a 330ml regular beer, a 150ml glass of wine, or a 45ml measure of spirits. Health guidelines recommend that men consume no more than two standard drinks per day and women no more than one, with at least two alcohol-free days per week to allow the body adequate recovery time.
Drink-driving is a serious criminal offence in Tamil Nadu, enforced rigorously under the Motor Vehicles Act. The permissible blood alcohol content (BAC) limit for private vehicle drivers is 30mg per 100ml of blood. Violations attract fines starting from ₹10,000, suspension of driving licence, and imprisonment of up to six months for first-time offenders, with stricter penalties for repeat violations.
Long-term excessive alcohol consumption is associated with liver cirrhosis, cardiovascular disease, neurological damage, and mental health disorders including depression and anxiety. Tamil Nadu's Directorate of Public Health and Preventive Medicine operates government-funded de-addiction centres across all districts, offering counselling, medical detoxification, and rehabilitation services free of charge to individuals and families affected by alcohol dependency.
If you or someone you know is struggling with alcohol-related issues, reach out to the National Helpline for Drug and Alcohol Abuse at 1800-11-0031, available toll-free across India including Tamil Nadu, or contact the Tamil Nadu State helpline at 104 for referrals to the nearest government de-addiction centre.

Liquor Price in Tamil Nadu- FAQs

What is the current liquor price in Tamil Nadu for 2026?

Liquor prices in Tamil Nadu are regulated by TASMAC and vary depending on the category, brand, and bottle size. Beer prices generally start from around ₹70 for a 330ml bottle, while whisky prices can range from ₹150 to several thousand rupees for premium imported labels. Prices are revised periodically based on state excise policies and budget announcements.

Why are liquor prices the same across Chennai and other cities in Tamil Nadu?

Tamil Nadu follows a centralized liquor retail model through TASMAC. Since TASMAC is the sole authorized retailer, the Maximum Retail Price (MRP) remains uniform across Chennai, Coimbatore, Madurai, Tiruchirappalli, Salem, Tirunelveli, and other districts. Consumers generally pay the same price regardless of location.

What is the legal drinking age in Tamil Nadu?

The legal drinking age in Tamil Nadu is 21 years. Individuals below this age are not permitted to purchase, possess, or consume alcohol. TASMAC outlets and licensed establishments may request government-issued identification for age verification before selling alcohol.

How often are liquor prices revised in Tamil Nadu?

Liquor prices in Tamil Nadu are usually revised following state budget announcements or whenever the government changes excise duty, VAT, import duty, or TASMAC retail margins. Major revisions typically occur once every few years, though smaller changes may be implemented through government notifications.

Where can I buy liquor legally in Tamil Nadu?

Liquor can only be purchased legally from TASMAC retail outlets, TASMAC Elite stores, licensed bars, restaurants, clubs, and hotels authorized to serve alcohol. Purchasing alcohol from unauthorized sellers or illegal sources is prohibited under Tamil Nadu law.

Is brandy more popular than whisky in Tamil Nadu?

Yes. Unlike many other Indian states where whisky dominates sales, Tamil Nadu has traditionally been one of the largest brandy-consuming markets in India. Popular brands such as Mansion House, Morpheus, Honey Bee, and Old Admiral enjoy strong demand across the state, although whisky consumption continues to grow rapidly.

What is the cheapest liquor available in Tamil Nadu?

The most affordable liquor options in Tamil Nadu are generally found in the brandy, rum, and whisky categories in smaller pack sizes such as 90ml and 180ml bottles. Prices vary depending on the brand and government taxation policies, but budget IMFL brands remain widely available across TASMAC outlets.

Can TASMAC shops charge more than the printed MRP?

No. TASMAC outlets are legally required to sell liquor at the government-approved Maximum Retail Price printed on the bottle. If a consumer is charged above MRP, they can report the matter to the Tamil Nadu Prohibition and Excise Department or contact TASMAC customer support for assistance.

Are imported liquor brands available in Tamil Nadu?

Yes. Imported whisky, vodka, gin, tequila, cognac, rum, and wine brands are available through TASMAC Elite outlets and select premium liquor stores. These products are significantly more expensive than domestic alternatives because they attract import duties, excise taxes, and additional state levies.

What types of liquor are most popular in Tamil Nadu?

Brandy remains the most popular spirit category in Tamil Nadu, followed closely by whisky and beer. Rum also enjoys strong demand across many districts, while premium vodka, gin, tequila, and wine have seen increased popularity among younger consumers in cities such as Chennai, Coimbatore, and Madurai.

Does Tamil Nadu allow online liquor ordering or home delivery?

As of 2026, Tamil Nadu primarily relies on physical liquor sales through TASMAC outlets. Home delivery and online ordering services remain limited and are subject to state government regulations. Consumers should purchase alcohol only through authorized channels and avoid unlicensed delivery services.

How can I verify the authenticity of a liquor bottle in Tamil Nadu?

Consumers should check the TASMAC excise sticker, hologram seal, MRP label, batch number, and manufacturer details before purchasing. A damaged seal, missing hologram, or suspicious packaging may indicate counterfeit or illegally sourced liquor. Always purchase from authorized TASMAC outlets to ensure authenticity.

Which city has the highest liquor consumption in Tamil Nadu?

Chennai is the largest liquor market in Tamil Nadu due to its population size and concentration of retail outlets. Other major alcohol-consuming cities include Coimbatore, Madurai, Tiruchirappalli, Salem, Tiruppur, Vellore, and Tirunelveli.

Are liquor prices in Tamil Nadu higher than neighboring states?

In many cases, yes. Tamil Nadu's taxation structure and TASMAC retail model can result in higher prices for certain categories compared to neighboring states such as Karnataka, Goa, and Puducherry. However, pricing varies significantly depending on the brand, category, and state-specific excise duties.

What should consumers know before buying liquor in Tamil Nadu?

Consumers should always verify the MRP, inspect the bottle seal, confirm the excise sticker is intact, and purchase only from authorized TASMAC outlets or licensed establishments. Keeping a receipt is advisable, particularly when purchasing premium or imported liquor brands.

Disclaimer: The information presented on this page regarding liquor prices, types, and brands is intended for general reference only. While we strive for accuracy; prices and availability may vary. For the most up-to-date information, please consult local retailers or official sources. Consumption of alcoholic beverages should be done responsibly, in accordance with legal drinking age requirements and health conditions. We do not endorse the consumption of alcohol.