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Diya Diamonds On 'World Environment Day'!

By Super Admin

Diya, is a brand with exquisite designs in the fast moving price brackets. The product portfolio includes pendants, earrings, rings and bracelets at amazingly affordable prices. Each piece is BIS hallmarked and the details of the diamond content are laser etched on it. The look and feel of the designs is legendary. Technically also Diya diamond jewellery, delivers the best because of a lower gold weight content and a high value diamond variable. So pick up a piece of Diya jewellery from any of the outlets across the country. It can be both satisfying and rewarding and help turn your dreams into reality!

On the occasion of World Environment Day, Diya Diamonds today announced the “Plant a Tree" initiative with Brand Ambassador, Celina Jaitley, who was present at the event to pledge her support for this noble cause.

Diya Diamond"s planet friendly initiative on World Environment Day aims to create awareness and educate the society on the importance of a Green Nation. Through this activity, the brand highlights the current theme of this year"s World Environment Day which is Forestation and enables everyone to realise not only their responsibility, but also their power to become agents for change in support of sustainable and equitable development.

This tree plantation drive rightly embodies the brand"s philosophy “Born of Dreams" and gives new hope to the dreams of a cleaner and greener Mumbai. On this occasion Celina Jaitley, Brand ambassador of Diya Diamonds, said “I am proud to be associated with this initiative by Diya Diamonds. This activity is the perfect platform to create awareness about our environmental issues and a step in the right direction. I hope everybody joins us and takes a pledge on World Environment Day to give back to nature and become pro actively environmentally friendly"

Mr. Niyat Parekh, Brand Head- Gitanjali Brands Ltd. announced this worthy initiative by Diya Diamonds and planted the 1st sapling to support this eco friendly cause and said “Through this CSR activity we aim to highlight our environmental issues and create a platform for all to give back to the environment by planting a sapling and contributing for a greener nation. We are glad that Celina Jaitley, is part of this initiative and has come forward to ensure a cleaner, greener and brighter outlook for the city on this World Environment Day ."

“He who plants a tree, plants a hope “and Diya Diamonds gives hope to all with the “Plant a Tree “drive.

Read more about: environment jewellery diamonds
Story first published: Tuesday, June 7, 2011, 12:47 [IST]
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