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Madonna Opens Gym In Mexico

By Staff

Look's like Madonna is on a new business trick apart from entertainment, the pop star has recently opened her first gym under a slogan "Harder is Better" in Mexico City. To join, it is said that, one is to pay a whopping sum of 0 a month. While inaugurating the event, 52-year-old Madonna taught a short dance lesson to a handful of Hard Candy members at the event. The title is said to be inspired by her eleventh studio album, which had topped charts all over the globe in 2008.

“It''s a sexy name that gives you the opportunity to have fun and to build strength as far as the imagination will allow," a news channel quoted her as saying.

The pop icon is also planning to open a chain of gyms and chose Mexico City as the first one because she liked the energy of the mexicans she said.

“Our plan is to use Mexico as a place to fine-tune our brand and then expand it to other countries," added Madonna.

Fitness freak"s love for exercise has been well-speculated over the years and is said that she works out every day and follows a carefully controlled diet. Chris Dedicik, who helped Madonna create the gym, said the star was very keen in designing the concept.

“She chose the graphics, colours, the machines. She has weighed in on the choreography of all the classes and given them a twist to make them more dynamic, more special and to better reflect her style," he said.

After the event, Madonna concluded saying, “If any of you have seen my shows, you know that I don''t skimp on them and the same is true for the gym. We spend what it takes to make a globally first-class gym."

Story first published: Wednesday, December 1, 2010, 12:56 [IST]
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