Water to be marketed by Chopra

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Courtesy: IndiaFM

After getting a positive response in overseas market, Deepa Mehta's much talked about film is set to release in India. The film cleared the censor board with a 'U' certificate and will have a post Diwali release. Interestingly, will be released in India by Ravi Chopra. John Abraham who is currently, working on Ravi Chopra's Baabul also stars in . He therefore, urged Mr. Chopra to watch the film. Apparently, Ravi Chopra liked the film so much that he decided to market it in India.

is not a typical Bollywood entertainer and therefore needs to be marketed accordingly. However, looking at the Chopra's who have a reputation of making socially conscious cinema in the past, it can be considered that they will market appropriately in India.