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Lifestyle Unveils Its Spring-Summer Collection

By Suparna Chakaraborthy

Lifestyle Spring Summer Collection
It"s time to bid adieu to heavier, darker looks and welcome lighter fabrics and textures to beat the heat this season!

Lifestyle, India"s leading shopping destination synonymous with fashionable and gracious living, has unveiled its Lifestyle Spring-Summer 2011 collection. Imbibing the energy and romance of the spring-summer season, the range in the Lifestyle Spring-Summer '11 collection is youthful, urbane with truly international bearing which will appeal to the fashion sensibilities of global denizens.

The collection offers ready to wear options for a variety of occasion such formal corporate wear, casual wear for a delightful outing with friends, ethnic Indian wear, club wear or sportswear. Amalgamating the latest international fashion trends with the comfortable yet smart dressing need of the Indian customers, the Spring-Summer '11 collection has dresses and with unique silhouette, original prints and intricate detailing in bright colors and bold cuts.

Look stunning, be it at work or at a party. Gear up for a great summer with this striking and stylish fresh range by Lifestyle.

Collection Highlights:

Ginger – Ginger in Lifestyle Spring-Summer '11 collection, showcases five vibrant themes - Last Summer Affair, Ethno Jungle, My always list, New Neons and Glam Doll, meant for the uber cool, young & vivacious women. Comprising of bright hues, whimsical patterns, sensual shapes and textures are apt for this time of year. The must haves this season are fun layered tops, delicate lace tops, tiered skirts, soft draped long dresses and vibrant striped shirts. Priced between Rs.250/- to Rs.899/-, the collection promises to be a hot favorite for the youth.

Complementing the apparel range, is the equally alluring range of 'accessories" which has in its offering - oversized neckpieces, bright colorful beads in varied sizes.
Code – unveils a new interpretation of cosmopolitan lifestyle, which varies between casual and formal wear.

For women, choices range from suggestive African ethnic & floral prints, loose silhouettes, mix n match combinations and unexplored hues to evening wear crafted out of transparent layering"s, laces, embellishments and ruffles. The collection is priced between Rs 350/- to Rs 1399/-.

For men, theme across the collection is contemporary looks of the docksiders and Islanders. The range comprises of varied colors, like red, washed out blues, white & navy dominated with Ivy green reflecting the spunky yet confident look. The collection includes T-Shirts, shirts, trousers, waistcoats, Jeans, flat knits and is priced between Rs.699/- to Rs. 1699 /-


Melange – The ethnic wear brand by Lifestyle is enthused by the magic of classic rustic aura, fusion style and festive – medieval mantra. This Lifestyle Spring-Summer '11 collection exhibits varied color schemes like white, black, beige, indigo, rust, royal, emerald, royal ivory, cream, rust, turq, wine and sun. The range for women encompasses ethnically inspired designs for an overall effect of ultra-femininity.

The Lifestyle Spring Summer 11" collection of Melange Mix n Match for women caters to the demands of high- summer with kurtas, shorter kurtis , tops that can be easily teemed up with leggings, patialas and even denims or capris. This collection plays with bold/graphic patterns and also brings in florals, soft pastel colors into its palette. The aura of vintage glamour adorned with exquisite embroideries and brocades fused into rich colors on “kalidar" kurtas and rich embellished “angarakhas" is the highlight of Melange"s SKD (Suit Kurta Dupatta) collection for women. The collection starts at Rs 299/-.

For men, melange offers short, mid and long length kurtas, handloom shirts, checkered pathanis, knit Jodhpur pants and woven check and knit stoles. The collection ranges from Rs.199/- to Rs.1499/-.

Fame Forever – Fame Forever is a brand that replicates trendy, young and peppy casual wear. The Spring Summer collection for women takes fluidity to a new scale with its focus on design. Floral prints over stripes, peasant tops shirt with puff sleeves, vintage floral prints, faded denims and beautiful ombre dyed tee shirts are just some of the elements dominating this collection which starts at Rs 350/-.

Fame Forever men continue to rule with Fame sports and Marine Corps looks. The collection exhibits solid colors to support the hues like classic red, navy, white and blue. Sport a solely denim collection comprising of jeans, quirky skirts teemed with bright hued shirts, jackets with summer boots and a luxurious neckerchief, for that absolutely flattering summer look. The collection starts at Rs.299/-

Club Hoppers- Aquamarine, Game ball and Premier are the three core themes, integrating elegance and sport. The collection comprises of slick textures and bright colors that spruce up your look effortlessly for any occasion. The color palette ranges from neon to blues and greens. An ideal choice for the modern metrosexual male. The collection starts at Rs.499/-.

P & Q - This range of smart formals for men comprises of three distinct themes - Graphitti, Coastal Play and Rendezvous. Portray the true you – whether you would like to showcase your easygoing and playful side or flaunt that urbane look - P&Q has it all. The collections encompasses summer pastel hues like amber, wine tones, midnight blues, emerald, aubergine, red, green, blue and sepias. The collection is priced between Rs 699/- and Rs.999/-.

Forca - A brand of authenticity, with its washed down Tees, shirts & denim is inspired by Eternal Americana and Heritage League theme. It takes you back to the good old days with vintage styles and seditious undertones. The collection ranges from Rs.299/- to Rs. 1699/-

Story first published: Wednesday, April 6, 2011, 17:27 [IST]
Read more about: lifestyle spring summer fashion