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Sunfeast launches Sachin's fit kit
Bangalore, Mar 8 (UNI) Taking notes out of the dietary regimen of master blaster Sachin Tendulkar, now in the West Indies playing his fifth world cup, Sunfeast of ITC foods has come out with a new range of healthy products under the brand name Sunfeast Sachin's Fit Kit.
Initially the brand would offer multigrain biscuits, a product new to the Indian market besdies Vitamin and protein enriched biscuits, Sunfeast said in a release here.
The release said the products to be sold in Market from March 12.
Sachin had shared his regimen that enabled him to perform consistently for the last 17 years to enable Sunfeast to come out with the new range. Sachin was actively involved in the product development process as co creater of the new range of products.
Commenting
on
the
association
with
Sunfeast,
Sachin
said
in
the
release
''It
has
been
a
wonderful
experience
sharing
my
thoughts
with
Sunfeast
and
introducing
a
product
that
will
be
appreciated
by
everyone''.
He
said
the
two
products
had
come
outafter
six
months
of
hard
work
and
expressed
hope
that
these
products
would
become
an
essential
part
of
any
household's
consumption
basket.
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