Cosmetics With Psychological Benefits

By Super Admin

Thursday, May 19, 2011, 17:41

'Mood beauty' will become one of the key trends in the beauty industry, in 2010. The beauty products which also provide the psychological benefits may inject the new life into night care products.

The cosmetics which induce positive moods and improve the sleep habits by interacting with the body's neurotransmitters are likely to evolve during this year, says the experts. The cosmetic companies are after the new ways to abide with the competition. The mood enhancing cosmetics will give beauty a new meaning.

“The cosmetologists seek creative new ways to merge science, nature and sustainability for better results and more echo-friendly formulas and packaging," says Nica Lewis, Director, Mintel Beauty Innovations.