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EU Takes Part In Annapoorna Food Festival
The European Union is participating for the first time in the Annapoorna Food Festival that began on Wednesday at the Bombay Exhibition Centre in Goregaon, Mumbai. The EU has one of the biggest pavilions in this Indian food festival.
The EU pavilion offers a culinary tour of the region and the diversity of European cuisine. There are interactive sessions to inform and educate consumers on the availability of quality products such as fresh and processed fruits and vegetables, a variety of cheeses and other dairy products, the high-on-demand extra virgin olive oils and wine. There are also live cooking sessions and food tastings by experts to acquaint visitors about best possible ways to use these products.
Besides,
experts
will
share
recipes
and
tips
on
European
cooking.
There
are
also
seminars
to
highlight
the
uses
and
benefits
of
various
European
foods;
why
olive
oil
is
healthy
in
daily
diet;
and
on
EU
various
quality
schemes
at
the
Annapoorna
Food
Festival.
H.E.
Dr
João
Cravinho,
Ambassador
of
the
European
Union,
said,
"The
EU
produces
a
spectacular
variety
of
quality
food,
from
wines
and
spirits,
olive
oils,
cheeses
and
other
dairy
products,
to
fresh
and
processed
fruits
and
vegetables
and
many
more.
Few
of
these
products
have
already
become
an
integral
part
of
the
Indian
kitchen.
Through
this
campaign,
we
encourage
the
Indian
consumer
to
add
some
EU
flavours
to
their
already
rich
culinary
tradition!"
In agricultural trade, the EU is currently a modest partner for India, but one with big potential. EU exports to India over the last 10 years have been oscillating around € 250 - 300 million. On the other hand, the import of Indian agricultural produce into the EU currently stands at € 2.7 billion, of which a large part is accounted for by Basmati rice followed by coffee, fruit and nuts, vegetables and spices. Products such as olive oil, essential oils, sugars, chocolates, confectionery and prepared vegetable and meat constitute a large share of the EU's agriculture-based exports to India.
Monique Pariat, Deputy Director-General, DG Agriculture, European Commission said, "The EU and India are working together to draw up a Free Trade Agreement (FTA). This will enable Indian consumers more than ever to experience the tastes of European foods. And likewise, the FTA will also enable Europeans to enjoy India's unique culinary traditions. Indeed, a future FTA will present significant benefits to consumers from both countries."
The EU's presence at the Annapoorna World of Food India signifies Europe's focus on India as a key country for agriculture-based products trade. In India, there is a fast-growing demand for European foods such as dairy, olive oil, malt and processed agricultural products. For the EU, India is a potential growth market for exports. Agricultural product exports have been growing steadily over the past few years from 0.9 percent of total exports in 2009 to 1.3 percent in 2013 and are set to increase even further.
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