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Rado Launches Its New Collection
Rado launched its thinnest high-tech ceramic watch collection showcasing its technological proficiency and aesthetic precision on 27th. June'12 at the Shangri La, New Delhi. Brand ambassador of Rado, Lisa Ray was present at the event.
Crossing
another
milestone
in
the
history
of
watch
making,
the
‘Rado
True
Thinline'
collection
is
an
absolute
reflection
of
Rado's
supreme
art.
With
a
height
of
as
little
as
4.9
millimeters
and
weighing
only
35
grams,
Rado's
thinnest
ceramic
watches
set
brand
new
standards
in
visual
appeal
and
comfort.
This
collection
mirrors
the
in
vogue
social
trend
of
‘Bleisure',
that
is
the
fusion
of
business
and
leisure
activity.
Rado has remarkably interwoven technology with intricate designing in their new collection. Being incredibly sleek and stylish, Rado's new collection is an instant hit with modern multi-taskers enabling them to handle their schedules with extreme ease.
Launching the new Rado True Thinline collection, the Rado brand ambassador and style icon, Lisa Ray said, "This watch is a perfect blend of contemporary and artistic design. Rado's new collection is a mix of all elements one would look for in a watch- glamour, precision and durability. Wrapped around my wrist the watch is so comfortable and stylish!"
The unique ability of the Rado True Thinline watches to adapt quickly to changing temperatures makes them pleasant to wear in shifting environmental conditions. From hot outdoor environments to air-conditioned oases, from energetic sporting activity to relaxing, these watches acclimatize with ease. The new collection of watches are available in black, white and platinum-coloured high-tech ceramic, artistically embedded with rose gold-coloured or diamond details. While the black pieces symbolise sophistication, their gleaming white counterparts embody modern purity and platinum pieces represent elegance at its best.
Accommodating varied style statements and lifestyle needs, the collection is available in two different case sizes with a choice of either high-tech ceramic bracelet or rubber strap. The Rado True Thinline collection in totality comprises 20 model variations, available in quartz and automatic movement.
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