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Grohe Lifestyle: Make Your Home The Designers' Haven!

By Super Admin

Grohe Lifestyle
Grohe AG is Europe's largest and the world's leading single-brand manufacturer and supplier of sanitary fittings. Grohe has a presence in 130 countries around the globe, holding roughly 8% of the world market, as a global brand for sanitary products and systems. Grohe is now set to launch Asia's first Grohe Technology Center at Bangalore, India. At the Technology Center, visitors will experience the Grohe Lifestyle and what the brand stands for - great design, perfect water control, enduring quality, performance and style.

This interactive Technology Center will showcase three different style segments (Authentic, Cosmopolitan and Contemporary) and the signature elements of the Grohe design. The Grohe technology elements like the SilkMove, StarLight, DreamSpray, CoolTouch, etc that set it apart from competition are also a prominent feature. The live display of the Grohe EcoJoy range will highlight the brand's commitment towards water conservation. This range offers water saving solutions comprising faucets, showers, and kitchen mixers that lower environmental impact and reduce running costs without sacrificing performance or design. So come in, look around, and gain new insights!

The Grohe Technology Center is equipped with a dedicated space that has been christened as the "Designers' Playground". The Designers' Playground gives discerning architects and interior designers the opportunity to "play" with different combinations and preview miniature models of their unique bath space creations before they are implemented in projects.

Besides this, the Technology Centre will also enable Grohe to impart requisite training to plumbers and technicians.

With the headquarters in Hemer and DÜsseldorf, Germany the company currently employs some 5,100 people worldwide, including 2,600 in Germany. Grohe has six production plants, of which three are located outside Germany, namely in bangalore,europe,faucets,germany,grohe ag,kitchen,portugal,sanitation,showers, Thailand and Canada. Grohe India Pvt. Ltd. (GIPL) is a wholly owned subsidiary of Grohe, Germany and has completed three years of direct operations in India. Having acquired significant position in the Indian market as one of the largest selling foreign brands, Grohe India now aims to achieve revenue of Rs.500Cr by 2012.

Story first published: Friday, May 20, 2011, 10:31 [IST]