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Paul McCartney To Re-Brand Dead Wife's Food

By Staff

Paul McCartney To Re-Brand Dead Wife's Food
The vegetarian food range of the late wife of Sir Paul McCartney is ready to be updated. The early nineties saw the frozen food by Linda McCartney grow popular in the market, now Paul and his daughter Mary will re-brand the products.

Other than featuring photographs by Linda, the new packaging will also hold a new tag line by the ex-Beatles himself, 'Food To Come Home To'.

"Marketing experts felt Linda's food needed revamping and Paul was obviously keen to help out," The Daily Express quoted a source, as saying.

"Paul knows how proud Linda was of the food range and reckons she'd have been pleased with the new image," the source added.

Paul McCartney and Linda, who was an American photographer married in the year 1969 and stayed together until her death in 1998 due to breast cancer.

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Story first published: Wednesday, March 4, 2009, 10:53 [IST]
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