India is inventing a unique technique to survive the onslaught of recession. It is not the harsh methods of cost cutting and lay off. Indian fashion industry is inventing their own creative steps to curb the financial hassles.

Fashion designers are using inexpensive fabrics to cope up with the downward trend in global economy. They are presenting the whole thing in a new way. Since fashion has its own following, the present day customers will buy something that doesn"t burn a hole in their pocket.




Indian fashion industry has got its foot in the international arena in the last few years. Some fashion designers like Manish Arora are known abroad for their colourful designs. He will be the first Indian to participate in the prestigious Paris Fashion Week.