Sabyasachi Mukherjee is a renowned designer who has a passion for Indian fashion. He has been selling designer ware since 1999, his label is called 'Sabyasachi. He came from humble beginnings, a middle class family in Kolkata, and went against his parents' wishes and joined NIFT. His parents couldn't look beyond an engineering career to meet their daily needs but today Sabyasachi Mukherjee has designed costumes for famous Bollywood films such as Guzaarish, Babul, Laaga Chunari Mein Daag, Raavan, English Vinglish, etc.
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Sabyasachi's design philosophy is 'Personalized imperfection of the human hand' and he's a designer who believes that "clothes should just be an extension of one's intellect". We couldn't agree more, Mr. Mukherjee. His unusual way to using classic textiles, patch-work, embroidery, embellishments and colours to bring about an Indian Soul has mesmerised us and we never want to recover. He walks the path less taken and creates exquisite Indian bridal couture and western inspired statement pieces.
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NDTV (New Delhi Television) is an Indian commercial broadcasting television network founded in 1988 by husband and wife Prannoy Roy and Radhika Roy. It is among India's top broadcasters and has offices and studios across the country. NDTV Good Times is the flagship channel of NDTV Lifestyle, which is owned by New Delhi Television, it was launched in 2007. We love NDTV Good Times for its quality shows and hosts. We also love NDTV Good Times because of Band Baajaa Bride!
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Sabyasachi Mukherjee and NDTV Good Times are match made in heaven. Band Baajaa Bride is a reality show that lets Indian brides get their fairy tale wedding and look like out-of-this-world beauties in Sabyasachi designs. The show is a contest, basically, and anyone can apply as long as they abide by the T&C. The programme is aired every Friday and showcases one lucky bride who has won the contest.
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There are various treatments, procedures and gifts lined up for the bride and she is pampered thoroughly as the big day approaches. Each and every bride is given her very own Sabyasachi couture lehenga or saree that is made to suit her tastes and features. She is given gift hampers from Lakme and Pernia's Pop-Up Shop, jewellery from some of India's best retailers and gorgeous wedding-worthy shoes from Jimmy Choo. A Rado watch with twelve diamonds encrusted is the final gift for the leading lady before she sets off to meet her groom.
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This is show is a hot favourite among NDTV Good Times viewers. People enjoy this reality show because of the relevance it has to the Indian public. Every girl dreams of her wedding day and the whole nine yards so what better way to inspire women than to put up a show like Band Baajaa Bride? This shows us that women care a lot about what they look like on their wedding day and Sabyaschi Mukherjee is making dreams come true, one lucky bride at a time.